Saturday, February 15, 2014

Viber for sale for 900 million, operating with huge losses

Yesterday 's news that publk made ​​famous messaging application Viber is purchased by renowned Japanese company Rakuten , which deals with online trading .
Viber purchase agreement worth 900 million dollars has just been confirmed by Rakuten , and since the latter is registered in Burse , is obliged to give exact figures for the number of Viber users .

Now it has become known that Viber has over 100 million monthly active users , out of a total of 280 million of its users , who are registered by all countries of the world .

But the number of 100 million active users Viber is smaller than that of WhatsApp users , application which already has 430 million users . Great rivalry also bring other similar services , as Wecht , which has 270 million monthly active users , although no one knows how many of them are outside its country of origin , China .

Viber operating loss
Rakuten has uncovered some Viber financial results , and its performance in business does not seem satisfactory . This , as has been only 1:52 Viber million revenue during 2013 , and thus has recorded a net loss which amounted to 29.51 million dollars . For more , Viber loss figures are growing , since in 2012 the net loss was 14.7 million dollars .

From the Viber generates revenue ?

Viber makes money by selling icons , images contagious , or otherwise known as - " emotikona " , and calls out to her service , similar makes and Skype . However , this is a difficult business , and Rakuten hopes could raise Viber -in through investment in marketing the company .

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